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Communications Track
If you are in charge of media relations for your organization and want to get a refresher on the latest tips and techniques to be more effective on your job, this track has many worthwhile offerings to help you shine, or teach others in your organization to enhance their performance. Each session includes valuable take-aways and hands-on practice.
COMMUNICATIONS TRACK SESSIONS:
Writing Your Communications Plan
Effective Message Development: Breaking Through the Clutter
On-Camera Interviews and Critiques
Branding 101: the Secrets of Designing Successful Marketing Materials
Web Management Track - Introduction
If are responsible for oversight of your organization's Web site, and want a stronger foundation to make good management decisions these sessions will help you take charge with confidence. Stay on top of federal guidelines and industry best practices.
WEB MANAGEMENT INTRODUCTION TRACK SESSIONS:
Human Factors: Rules of the Road for User Interface Design
Evaluating Your Web Site: Where Do I Begin?
Trends in Web Governance for the Public Sector
Leveraging the Feedback Loop: A Strategy for Listening to Users
Web Audit Track - Advanced
This track is a good fit for seasoned Web managers who plan to conduct an audit of their management and governance operations and practices. Learn the performance targets to aim for. We provide a full day tutorial of our expert system. It provides you with the checklists and background you need to conduct a top-caliber evaluation with an actionable report.
WEB AUDIT TRACK ADVANCED SESSIONS:
Governing Processes
Core Processes
Enabling Processes
On the Spot Critiques
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 Case Studies We've been pleased to offer training to a variety of public sector clients. Want to learn a bit about our track record? LEARN MORE > Worthwhile offerings to help you shine...or teach others in your organization to enhance their performance
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PR Clinic is a trade name of Emerald Strategies, Inc.